Case Studies
Meet the Investor
Eli approached The Elle Group with a clear goal: purchase a multifamily property that could grow into a long-term wealth-building asset.
Eli was no stranger to the real estate world and had already been actively searching with another agent. However, despite his willingness to act quickly and a solid budget of up to $900,000, nothing seemed to stick. He needed a partner who could guide him through strategy, numbers, and negotiations.
“I was being aggressive and putting in offers, but it just wasn’t clicking,” Eli explained. “Lien and The Elle Group brought a totally different energy and approach.”
The Challenge
The Greater Boston market is competitive, especially for multifamily investments within commuting distance to the city. Eli wanted a property that wouldn’t pull him too far from Boston, but would still offer rental upside. He also had to be smart about how he used his capital, finding a way in without tying up too much cash.
When the right opportunity finally emerged, it came with strings attached. The inspection revealed knob-and-tube wiring—a costly and outdated electrical system common in older New England homes. It was a risk, and it could’ve been a deal-breaker.
The Strategy
Lien immediately stood out by rethinking Eli's approach:
- Owner-Occupied Financing: Leveraged a rare 5% down loan specific to multifamily owner-occupants
- Rapid Negotiation: Identified a suitable property quickly and negotiated seller credits for the electrical upgrades
- Smart Renovations: Eli used cash reserves for targeted updates—roof, gutters, heating, electrical, and kitchens—maximizing rental potential
- Portfolio Alignment: Post-purchase, Lien revisited the investment with Eli to ensure it still aligned with his evolving goals
The Result
The Elle Group's portfolio review clarified long-term plans and helped avoid a misaligned sale—and this paid off in multiple ways.
Rent roll increased from $2,400/month to a projected $7,900/month post-renovation. With increasing rents and improved property value, Eli is set to move out and continue holding the property as a high-performing rental.
Key Takeaways for Investors
- Strategic Financing Can Open Doors: Eli’s 5% down entry was possible through owner-occupied financing, paired with smart renovations
- Don’t Sell Too Soon: A portfolio review can reveal better strategies than selling, like leveraging equity through credit lines
- Renovations Drive Rent Growth: Updating key systems and kitchens nearly tripled monthly rental income
- The Right Agent Makes the Difference: After a frustrating search, The Elle Group delivered a targeted, data-driven path forward
Eli’s Testimonial
“I had an incredible experience working with Lien and The Elle Group. From the very beginning, Lien provided expert guidance to help me navigate the buying process. Her knowledge of the market, attention to detail, and dedication to her clients truly set her apart. Even after closing, Lien has offered valuable insights and support, ensuring I make the best decisions for my investment. If you’re looking for a team that genuinely cares about your success, I highly recommend The Elle Group!”
Want to build your next investment win—even with limited capital? Let’s talk.
